Crockery & glass journal . Cut <&[a$$ Cldctrolier. Zhl Strau* fip Sons. 85. Humor in Advertisin: v^ SI it )ULD a man, simply because he writes advertise-ments in an effort to sell goods and incidentally tokeep the wolf from chewing off the family door-knob,look and write like a chauffeur on a hearse? High-brows ever and anon, usually ever, speak from the print-ed page of the advertising magazines, saying, with a dig-nified and eloquent digit pressed against their brows, thathumor has no place in advertising. They would have allads somber and funereal; they would have the admansing naugh
Crockery & glass journal . Cut <&[a$$ Cldctrolier. Zhl Strau* fip Sons. 85. Humor in Advertisin: v^ SI it )ULD a man, simply because he writes advertise-ments in an effort to sell goods and incidentally tokeep the wolf from chewing off the family door-knob,look and write like a chauffeur on a hearse? High-brows ever and anon, usually ever, speak from the print-ed page of the advertising magazines, saying, with a dig-nified and eloquent digit pressed against their brows, thathumor has no place in advertising. They would have allads somber and funereal; they would have the admansing naught but dirges, carol naught but threnodies andraise aloft his voice only in such lugubrious madrigalsand doleful roundelays as Chopins Marche would have the ad-founder go up and down theearth with a face so long that his chin dragged along thepave, losing stratum after stratum of cuticle; they wouldthat he should write like the press agent for a morgue. Does a man who is in the market for shoes, oleomar-garine or artificial limbs wish to be peeved before hebuys? Say
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Keywords: ., bookcentury1800, bookdecade1870, booksubjectpottery, bookyear1875
