Bulletin - American Lung Association . ers todecorate their Christmas mail and thechickens were auctioned oflf in Rich-mond by the Virginia Anti-TuberculosisAssociation. In order to stimulate thebidding, Governor Davis delivered animpassioned appeal to the public froman improvised rostrum and the attorneygeneral circulated among the biddersexhorting them to raise their bids forthe good of the cause and their owndinner table. As a result of the pub-licity and splendid team work, the auc-tioned-oflf fowl brought in returnsamounting to more than three times thequoted value of the best poultry on
Bulletin - American Lung Association . ers todecorate their Christmas mail and thechickens were auctioned oflf in Rich-mond by the Virginia Anti-TuberculosisAssociation. In order to stimulate thebidding, Governor Davis delivered animpassioned appeal to the public froman improvised rostrum and the attorneygeneral circulated among the biddersexhorting them to raise their bids forthe good of the cause and their owndinner table. As a result of the pub-licity and splendid team work, the auc-tioned-oflf fowl brought in returnsamounting to more than three times thequoted value of the best poultry on thatdays wholesale market. Christmas Seal Booklet A Christmas seal booklet for distribu-tion among local associations was issuedby the Ohio Public Health headings under which it impartedinformation regarding the sale were asfollows: Who? What? When? Why?Where? How? At the back of the booklet appeareda list of the seal sale committee menand women, suggestions regarding pub-licity, pamphlets and Christmas seal FILM STAR BRE.\KS REPLICA OF CHRISTMAS SEAL AND OPENS CAMPAIGN BYAUCTIONING OFF THE FIRST SEALS Rotary Club Stunt The Rotary Club of Columbus, O.,opened the seal sale in that city with aunique and very effective stunt. A large replica of the Christmas sealwas erected on the state capitol grounds,with a tent in the rear. At the hour setfor opening the sale, Theda Bara, thefilm star, accompanied by two children from the local tuberculosis sanatoriumwho had been dressed as health cru-saders, broke through the seal and pro-ceeded to auction ofT the little Davis of Ohio purchased thefirst seal for $ The stunt gave the campaign asplendid send-off and stimulated inter-est in it throughout the entire city. Professional Booth Saleswomen In some communities the booth saleis apt to be a more or less unprofitablebranch of the Christmas seal sale. Thishad to a certain extent been the experi-ence of the New York Tuberculosis As-sociati
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