Billboards in Times Square advertise the Swedish outdoor company Fjällräven on Tuesday, December 20, 2016. The brand has only been selling in the United States since 2012 and the billboards, combined with print, digital and a pop-up space is their largest campaign to date. (© Richard B. Levine)

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Size: 6048px × 3276px
Location: new york ny usa north america
Photo credit: © Richard Levine / Alamy / Afripics
License: Licensed
Model Released: No

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