. Florists' review [microform]. Floriculture. r'l^s^-TT'^TT'^jswiv^i^ 30 The Florists' Review May 11, 1922. His Own Wares Are a Florist's Best Advertisement if in a Suitable Setting. curtains are made of silk and of such a texture as not to exclude too much light from the store. The cement fern boxes on top of the columns have been there for ten years and have be^n replanted thrice in his ; But, modesty notwithstanding, there is much more in the window that signi- fies the skillful hand of an artist, from the flying doves at the top, which break the heaviness and monotony of the lux-
. Florists' review [microform]. Floriculture. r'l^s^-TT'^TT'^jswiv^i^ 30 The Florists' Review May 11, 1922. His Own Wares Are a Florist's Best Advertisement if in a Suitable Setting. curtains are made of silk and of such a texture as not to exclude too much light from the store. The cement fern boxes on top of the columns have been there for ten years and have be^n replanted thrice in his ; But, modesty notwithstanding, there is much more in the window that signi- fies the skillful hand of an artist, from the flying doves at the top, which break the heaviness and monotony of the lux- urious ferns, to the front arrangement, which leads the eye to every corner of the display. If the eye is attracted by the Venus, it cannot but examine the natural beauties about the statue. This designates strategy in window arrange- ment. On a second glance one notices that the window is laid out in definite lines that create a perfect balance, and where a row of boxes, plants and ferns is lined up to the right, another line stands in similar formation to the left. And vet there is no part of the ar- rangement so iiiathematically exact as to overdo the svnnnetrical array. ing model, who, at a glance, was recog- nizable as a mother. Directly in front of the lady was a wax figure of a young boy, represent- ing the American Legion, in the act of presenting a colonial bouquet of red, white and blue, with the inscription, "To Our Mothers^American ; Suspended from the ceiling were baskets of assorted flowers. A large wreath of magnolia and cycas leaves with the words, "Mother, In Memoriam," com- pleted this most attractive window. AMERICAN ROSE SOCIETY, MOTHERS' DAY WINDOW. \ window which attracted the crowd and proved a good advertisement was used bv the Knoble Bros. Co., Cleve- land, 6., Sundav, May 6. The word "; in i:2-inch block letters, ex- tended over the entire length of the front of the The letters were edged with boxwo
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
