Without Planned Obsolescence OEP lamps forever SOP movement lamp indestructible unbreakable maximum livem sell seller green plan


Benito Muros is one of the world’s businessmen who haven’t accepted planned obsolescence, the policy is developed by many large multinational companies worldwide and aims to create products that cease to become functional after a period of time determined by the company, so that the product is purchased again. In order to show that there are other ways to consume, Muros has created an everlasting light bulb and established the SOP Movement (Sin Obsolescencia Programada= Without Planned Obsolescence). He insists that if products could be created to last much longer, a market for second hand products would be created, giving people work in repairing products instead of creating new ones as they do today, generating waste that pollutes the environment. - See more at: #


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Photo credit: © Sergi Reboredo / Alamy / Afripics
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