. How to make show cards; a practical treatise for the use of retail merchants and their clerks. e alphabet plates, will be good practice for all whoare interested in doing neat and effective show cardlettering. In single stroke lettering there are justtwo movements of the brush to be used — from topto bottom and from left to right. The small arrowsindicate the direction of each brush stroke in form-ing each letter. The small, short lower case letters should beabout two-thirds as tall as h, k and 1, which are thesame height as the capital letters. In lettering,the brush should be held similar
. How to make show cards; a practical treatise for the use of retail merchants and their clerks. e alphabet plates, will be good practice for all whoare interested in doing neat and effective show cardlettering. In single stroke lettering there are justtwo movements of the brush to be used — from topto bottom and from left to right. The small arrowsindicate the direction of each brush stroke in form-ing each letter. The small, short lower case letters should beabout two-thirds as tall as h, k and 1, which are thesame height as the capital letters. In lettering,the brush should be held similar to the manner ofholding a lead pencil, except that the brush shouldbe held more upright. When lettering aim to haveyour paint rather thick, but free flowing, so as tocover well in each brush stroke without retouching. 122 HOW TO MAKE SHOW CARDS. PQ — ft HOW TO MAKE SHOW CARDS. 123 to 01 — wT^ rn nil o • i—i i—> Ui in *D r* a5 (0 05P 5 uick U in (X led on a 0 L u M* < as £ UrS -C I. HOW TO MAKE SHOW CARDS. 125. M 126 HOW TO MAKE SHOW CARDS. SHOW CARD ROMAN —BRUSH STROKE. For ease in producing practical brush strokelettering of a Roman style, one should have a goodknowledge of general form and make-up of the dif-ferent letters. This style of lettering can be madequite rapidly by free-hand brush strokes, as indi-cated in the first two lines of alphabet plate. Usea No. 9 Red Sable show card brush and make thecapital letters about one inch high. When thebrush is held in proper position and used with a freeflowing show card paint (rather thick) all curve andstraight line strokes can be easily made true anduniform with one sweep. When making capital letters one inch high, theshort lower case letters, such as a, c, o, s, n, etc.,should be 5-8 of an inch high. The $ and centcharacters should be small, about half the size offigures. HOW TO MAKE SHOW CARDS. 121 So < si
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Keywords: ., bookcentury1900, bookdecade1910, booksubjec, booksubjectlettering
