The literary digest . Medo, Ohio Pl Sedans, Limousines jiiimercial Carsonto, Canada Year after year for many years theOverland of its time has been the rulingsensible automobile value by publicrecognition. Year after year its good name hastaken on a meaning of deeper and yetdeeper significance. Year after year the incentive tocarry on and perpetuate this goodname has become an increasingly dom-inant obligation. «The car that carries this good nametoday, the Model 90 Overland ThriftCar, is the product of this dominatingincentive and obligation. As an automobile, regardless of name,it represents
The literary digest . Medo, Ohio Pl Sedans, Limousines jiiimercial Carsonto, Canada Year after year for many years theOverland of its time has been the rulingsensible automobile value by publicrecognition. Year after year its good name hastaken on a meaning of deeper and yetdeeper significance. Year after year the incentive tocarry on and perpetuate this goodname has become an increasingly dom-inant obligation. «The car that carries this good nametoday, the Model 90 Overland ThriftCar, is the product of this dominatingincentive and obligation. As an automobile, regardless of name,it represents the maximum of achievedsensible value. As an Overland it has the incrementof its share of the good will value ofThis Industry to enhance its mereproperty value throughout the entireperiod of your possession. 48 The Literary Digest for January 11, 1919. Where Appraising Rules Fail The factory appraisers have found a uniquesituation in their valuation of the machineryin the establishment pictured above. The assumed annual rate of depreciationis 10%. But they cannot apply this ruleto Robbins & Myers Motors because theactual rate of R&M depreciation is muchlower. The appraisers find many R&MMotors in the plant, giving splendid service,which have long outlived the assvimed tenyears of life. Twenty-two years ago Robbins & Myersbegan making motors for general power pur-• poses. Today, R&M Motors made in thatinitial period are still in use, giving uninter-rupted service and satisfactit^n. Through R&M dependability, single motorinstallations have resulted in the completeequipment of large manufactories with R&MMotors. Executives have been quick to markthe pronounced savings through maintainedproduction, minimized upkeep, and less-than-standard depreciation. And this same satisfaction follows Robbins &Myers M
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Keywords: ., bookcentury1800, bookdecade1890, bookidliterarydige, bookyear1890
