. The American florist : a weekly journal for the trade. Floriculture; Florists. igi4. The American Florist. 309 very enthusiastic over his idea, but it was not long before we received an order fr(im him, and another, inci- dentally .1 letter from him stating that those orders were directly trace- able to his window decoration and that his customer previously was not aware that such an arrangement ex- isted. It is, therefore, a pretty safe will make this proposition now, that we ought to increase our dues and supply our secretary with the means of employing sufficient clerical help. (Mr. Schli
. The American florist : a weekly journal for the trade. Floriculture; Florists. igi4. The American Florist. 309 very enthusiastic over his idea, but it was not long before we received an order fr(im him, and another, inci- dentally .1 letter from him stating that those orders were directly trace- able to his window decoration and that his customer previously was not aware that such an arrangement ex- isted. It is, therefore, a pretty safe will make this proposition now, that we ought to increase our dues and supply our secretary with the means of employing sufficient clerical help. (Mr. Schling spoke at some length, making several suggestions. He first referred to obtaining lists of European florists, and criticised one member of the F. T. D., who, when asked by the. F. R. PIERSON AND ROBERT CRAIG CO.'S PLANT SECTIONS AT THE CONVENTION. shot that he picked up quite a little business which he never would have received had he not suggested it to passers-by. Now Mr. Pochelon, don't you think that this man's idea if worked out by every member would bring great results? Suppose one or possibly two weeks out of the coming season were set aside by members and each one decorated his window at that time in behalf of F. T. some, in fact a great many, would have photographs made. These would gradually work their way into the trade papers (a good boost for the F. T. D.) If the financial standing permits a prize might be offered for the best deco- rated window, to be judged from photographs. We are sending out today a few requests for tags and we intend to have F. T. D. windows regularly in the future and I do not believe we'll lose in the venture. I am very sorry Mr. Rock could not arrange to be with you at the convention, and incidentally bring this matter up. but believe your de- cision as to its worthiness will be the best. With very best wishes for yourself and for a successful meeting. I am. Yours very truly, M. E. Carteb. President Bertermann: Gentle- men, you have h
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Keywords: ., bookcentury1800, bookdecade1880, booksubjectfloriculture, bookyea
