. Dollars and sense in the poultry business ... Poultry industry. American Poultry School, Kansas City, Mo. Many poultrymen have failed and hundreds of thousands of dollars have been lost because the poultry farm was not properly planned, adequately arranged or conveniently constructed. The best method of increasing winter egg production by use of artificial lights is also thoroughly explained. The proper hours and method of using artificial lights for winter egg production. The most up-to-date and complete information available on this important subject. Object and purpose of artificial light
. Dollars and sense in the poultry business ... Poultry industry. American Poultry School, Kansas City, Mo. Many poultrymen have failed and hundreds of thousands of dollars have been lost because the poultry farm was not properly planned, adequately arranged or conveniently constructed. The best method of increasing winter egg production by use of artificial lights is also thoroughly explained. The proper hours and method of using artificial lights for winter egg production. The most up-to-date and complete information available on this important subject. Object and purpose of artificial lights. Artificial lights for the farm flock, for the commercial poultryman, for the backyard flock. How to get as many eggs in winter as most people get in spring. No one man is as well posted or has made as many experiments along this line as has Prof. Lewis. His lessons on farm management and increasing egg produc- tion with artificial lights are worth the price of the Course. His information and our own give you all that is known on these subjects. LESSON NO. 24 Establishing a Profitable Trade in Pure-Bred Poultry Many alluring stories have been circulated during the past few years, placing the pure-bred poultry business in the light of a "get-rich-quick" scheme—stories of single birds selling at from one to five thousand dollars each, etc. While such sales may be authentic, they are the rare exception and not the rule. The pure-bred poultry business is, however, both fascinat- ing and profitable when engaged in by the person who has "prepared for success" by making a careful study of its problems in advance. To succeed in the poultry business one must be able to do more than to produce "birds of quality"; he must understand thoroughly the problems of advertising in all its varied phases; he must have developed to a high degree the art of salesmanship on paper, for the pure-bred poultry business is very largely a mail-order business. It is problem
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Keywords: ., bookcentury1900, bookdecade1920, bookpublisherkansa, bookyear1921
