. Florists' review [microform]. Floriculture. 34 The Florists^ Review Skpiumbbr 21. V1922. BstabUsbed 1897. by a. L. Grant. Pabliahed every Tbureday by Thb Florists' Publishing B MO Caxton BulldlnK, 608 South Dearborn St., Chicago. Tel., Wabash 819fi. Regrlstered cable address Flonrlew. Chicago. ' T^£°^';S,*«.?^ond ciMs matter Dec. 8,1897. at the post-office at Chi- canes lU., under the act of March Subscription price, To Canada, ; to Europe, $ Advertising rates quoted on request Only strictly trade ad- vertising accepted. RESULTS. We give them. You get them. We both
. Florists' review [microform]. Floriculture. 34 The Florists^ Review Skpiumbbr 21. V1922. BstabUsbed 1897. by a. L. Grant. Pabliahed every Tbureday by Thb Florists' Publishing B MO Caxton BulldlnK, 608 South Dearborn St., Chicago. Tel., Wabash 819fi. Regrlstered cable address Flonrlew. Chicago. ' T^£°^';S,*«.?^ond ciMs matter Dec. 8,1897. at the post-office at Chi- canes lU., under the act of March Subscription price, To Canada, ; to Europe, $ Advertising rates quoted on request Only strictly trade ad- vertising accepted. RESULTS. We give them. You get them. We both have them. What advertising are you doing to open the seasont Send the Editor speci- mens of your publicity. Grow quality. It is only in times of pronounced shortage that the producer of low-grade stuff has an equal show with the man whose stock has a reputation for quality. There is a steady tightening of credit lines, both on and in this trade. Florists who do not pay when asked are finding it increasingly difficult to locate sources of supply. The florists' business is not booming, but aside from a few localities where the trade has not come out of the slump, conditions indicate a fairly pros perous season. Now is the time to put tho window and porch boxes in their winter dress. Order an assortment of dwarf evergreens from a nurseryman and take orders from your customers for them. There seems to be every reason to expect the total arrivals of Dutch bulbs to equal those of last season, in spite of the difficulties the Holland travelers en- countered in booking orders early this year. After buying slowly and canceling or cutting many orders, the trade took hold of Paper Whites so strongly last week that some of the largest dealers foimd themselves practically sold out. Prices are advancing. If you are not satisfied with the re- turns from the money you pay for adver tising space, investigate the returns from the various media you use. Cut out those which bring you little o
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
