. Electric railway journal . ce to the car rider is what he seesand feels and absorbs by instinct, psychology, or what-ever else you chance to call it, and he will not be fooledby any clever expression, beautiful pictures or otherappeals not supported by a mental and physical realiza-tion of a modified policy in service. A sales manager is not a panacea for your every ill—the professional politician, the demagogue newspaperand the ignorant or indifferent public will always bewith you—these are merely forms of competition—recognize them as competition and combat them byproper sales methods. Tha


. Electric railway journal . ce to the car rider is what he seesand feels and absorbs by instinct, psychology, or what-ever else you chance to call it, and he will not be fooledby any clever expression, beautiful pictures or otherappeals not supported by a mental and physical realiza-tion of a modified policy in service. A sales manager is not a panacea for your every ill—the professional politician, the demagogue newspaperand the ignorant or indifferent public will always bewith you—these are merely forms of competition—recognize them as competition and combat them byproper sales methods. That is the job of your salesmanager. September 24, 1921 Electric Railway Journal 475 , t Some Operating Economies Made Possible by Increased Schedule Speed, Better Distribution ofService and Rerouting—Obtaining the Most in Service and Earnings from Car-Hour Expenditures Greater Operating EfficiencyEnables Better Merchandising of the Service By F. G. Buffe General Manager for the Receivers the Kansas City (Mo.) Railways. Corner of Main and Twelfth Streets, Kansas City, Mo., at 5 A westbound car is shown stopping in the berth just west ofMain Street. At the right of the picture is seen a front-endcollector wearing the new portable farebox waiting for a car topull into this eastbound double berth. Two cars have just leftthis stop and have crossed Main Street and are proceeding acrossWalnut Street to the double-berth stop between Walnut and Grand, skipping both Main and Walnut. The traffic officer isallowing north and south bound traffic to proceed after he haspassed the east and west-bound cars across the intersection. Thedouble-berthing signs are shown at the left of the west-bound cars are in sight, as the headway at this point at 5 isforty-five seconds in the maximum direction. APLANT manufacturing transportation reckons theexpense of production in car-hours. Every sixtyminutes of measured time means a money outlayfor platform wages, power, maintenance


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