The discount retailer B&M has warned that its profits could drop as customers struggling with the cost of living crisis opt for cheaper products. It highlighted an “uncertain macroeconomic outlook” that could prompt customers to switch to cheaper products, making it difficult to predict the impact of inflation on sales volumes. Households in Britain are having to cope with a surge in inflation to its highest level in 40 years as consumer prices rise, particularly because of higher energy prices. That has left them with less money for discretionary spending and made investors nervous about th


The discount retailer B&M has warned that its profits could drop as customers struggling with the cost of living crisis opt for cheaper products. It highlighted an “uncertain macroeconomic outlook” that could prompt customers to switch to cheaper products, making it difficult to predict the impact of inflation on sales volumes. Households in Britain are having to cope with a surge in inflation to its highest level in 40 years as consumer prices rise, particularly because of higher energy prices. That has left them with less money for discretionary spending and made investors nervous about the prospects for retailers. Credit: Windmill Images/Alamy Live News


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