Successful farming : a ready reference on all phases of agriculture for farmers of the United States and Canada . in securing suitable packages in whichto ship produce. In like manner other classes of middlemen have estab- * These figures arc from report by Dr. King. MARKETS, MARKETING, CO-OPERATION 911 lished markets and standardized produce so that farmers can better under-stand market quotations and know the price their goods will command. The chief difficulty lies in the large number of middlemen and thecomplexity of the business, thus entailing an expense in getting producefrom the farm t
Successful farming : a ready reference on all phases of agriculture for farmers of the United States and Canada . in securing suitable packages in whichto ship produce. In like manner other classes of middlemen have estab- * These figures arc from report by Dr. King. MARKETS, MARKETING, CO-OPERATION 911 lished markets and standardized produce so that farmers can better under-stand market quotations and know the price their goods will command. The chief difficulty lies in the large number of middlemen and thecomplexity of the business, thus entailing an expense in getting producefrom the farm to the consumers table. This unwarranted expense is aburden to both producer and consumer. The Consumer is helpless and must pay the price asked for produceby those with whom he deals. Dissatisfaction on his part has morerecently given rise to public meetings with a view of forming associationsfor the purpose of protecting consumers. The chief difficulty encounteredhas been a lack of reliable data on which to base practical plans. In someplaces the consumers have organized and established a market place where. A Farmers Retail Curb they may meet the producer directly, thus eliminating the other instances co-operative associations have been established, andproduce bought at wholesale and retailed to the members of the associationat actual cost. In order to succeed, such an organization requires loyaltyof all its members. The organized trade does everything to discouragesuch competition. For a time regular dealers will reduce prices even belowthat of the co-operative store, for the purpose of putting it out of is often looked upon as a failure on the part of the co-operative store,and it receives no credit for having reduced the prices. If the co-operativestore is forced to close, prices again rise, frequently above their formerlevel, to enable the regular merchants to make up for their sacrifice ingaining their point. Co-operative associations
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Keywords: ., bookcentury1900, bookdecade1910, booksubjectagriculture, bookyear
