. Florists' review [microform]. Floriculture. We Cater to the Oriff ^t Trade 2600 ST. CHARLES AVENUE ?OFFERS- UNEXCELLED FACILITIES FOR FILLING ORDERS Large Stock AND Finest QUAUTY. 2600 St. Charles Avenue HEART OF BONTON SECTION SIOUX CITY, IOWA WIRE YOUR ORDERS FOR ANY AMOUNT OF FLOWERS QUICK SERVICE Orders for IOWA, NEBRASKA, SOUTH DAKOTA and MINNESOTA ROCKLIN & LEHMAN MEMBERS F. T. D. 520 Fourth Street faces. Any florist who will take careful thought upon the question can easily find his way to meet those require- ments. Requisites of Good Tllumination. Let us start by defining the req
. Florists' review [microform]. Floriculture. We Cater to the Oriff ^t Trade 2600 ST. CHARLES AVENUE ?OFFERS- UNEXCELLED FACILITIES FOR FILLING ORDERS Large Stock AND Finest QUAUTY. 2600 St. Charles Avenue HEART OF BONTON SECTION SIOUX CITY, IOWA WIRE YOUR ORDERS FOR ANY AMOUNT OF FLOWERS QUICK SERVICE Orders for IOWA, NEBRASKA, SOUTH DAKOTA and MINNESOTA ROCKLIN & LEHMAN MEMBERS F. T. D. 520 Fourth Street faces. Any florist who will take careful thought upon the question can easily find his way to meet those require- ments. Requisites of Good Tllumination. Let us start by defining the requi- sites of good window illumination, hav- ing in mind particularly the points aris- ing in connection with the corner win- dow with two glassed sides. They are as follows: 1. What W€ must aim for in effect is a bright square of light falling upon the display plane of the window, and within which mercliandise will be clearly defined without too great a blank or waste above or on each side. 2. The brightness of the illumination should depend rather upon a thorough utilization of the light than upon a prodigal use of light. 3. The light must not be directed into the eyes of observers nor spilled upon the pavements. 4. The light sources must be con- cealed from the view of the observer. Now, it is evident that whatever dif- ficulty arises in connection with the correct illuminating of the corner win- dow over that of any other window will occur in accomplishing the conditions described by items three and four. That is due, of course, to the fact that the display is viewed from two vantage points at right angles one to the other. Visualizing tlie Problem. Imagine, for illustration, a square window having but one glass side. The lamps are, of course, in the upper por- tion of the window, above the glass. They are concealed from the observer and there is no possibility of the ob- server standing in front of such a win-. Please note that these images are extracted from scanned page
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
