Non Exclusive: Artist Michelle Wibowo spent 150 hours baking and building the masterpiece, in order to create the statue of London’s famous neo-
Non Exclusive: Artist Michelle Wibowo spent 150 hours baking and building the masterpiece, in order to create the statue of London’s famous neo-gothic bridge using over 25kg of sugar. The sculpture was commissioned by Kellogg UK to launch its Reductive Art Exhibition – a touring gallery of new art which has been designed to showcase Kellogg’s commitment and progress in reducing salt and sugar in its cereals. Since 2011, these efforts have seen sugar reduced by 18% and salt reduced by 23% across all Kellogg’s cereals, as well as an increase in fibre of 20%, all without compromising on taste or quality.* The exhibition, which will be held in London and Paris in September features artworks from eight up and coming artists from the world of fine art, sculpture and animation. Each were tasked with creating pieces using the medium of salt and sugar. The final exhibits use over 200kg of sugar and salt – the equivalent to two adult gorillas. To celebrate the launch of the exhibition, Kellogg’s commissioned Michelle Wibowo, a critically acclaimed sugar craft artist, to create a unique artwork of the Grade 1 listed Tower Bridge using sugar. Unlike the original, which took eight years to build, the stunning miniature replica took over 150 hours to make and includes features such as the two towers and the open-air walkway. Wibowo began by studying the bascule and suspension bridge architecture and sketched designs of the different features, before building the nation’s favourite bridge. Speaking about being involved in the exhibition, Wibowo said: “The idea of an exhibition comprising works made entirely out of salt and sugar sounded really exciting, so I jumped at the chance to create this piece for the show. It was really fascinating researching the design history around the Tower Bridge, which surprisingly isn’t as old as some people may think! I hope people will enjoy taking a closer look at the sculpture when they visit the sho
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Photo credit: © Raj Valley / Alamy / Afripics
License: Licensed
Model Released: No
Keywords: bridge, commissioned, exhibition, sculpture, sugar