. Florists' review [microform]. Floriculture. 14 The Florists' Review NOVBMBBB 2, OPEN LETTER^^" DEADEn^ MOEE ON CHEAP SALES. I have read with interest the articles in The Review dealing with the injury done the trade by department stores selling flowers and plants at ridicu- lously low prices. This cut-price com- petition has been brought to my atten- tion by my own customers, who have frankly told me that they can purchase roses in the department stores at 10, 15 and 25 cents per dozen. My defense has been to point out that the flowers offered by the big stores at cut prices are
. Florists' review [microform]. Floriculture. 14 The Florists' Review NOVBMBBB 2, OPEN LETTER^^" DEADEn^ MOEE ON CHEAP SALES. I have read with interest the articles in The Review dealing with the injury done the trade by department stores selling flowers and plants at ridicu- lously low prices. This cut-price com- petition has been brought to my atten- tion by my own customers, who have frankly told me that they can purchase roses in the department stores at 10, 15 and 25 cents per dozen. My defense has been to point out that the flowers offered by the big stores at cut prices are poor and vastly inferior to mine; but the average customer cannot dis- tinguish a good flower from a poor one. One or two of my customers have suggested that we florists organize some sort of union, the purpose of which it should be to fight the big stores and prevent them, as far as possible, from buying flowers at sacrifice prices. I in turn have suggested this idea to both retailers and wholesalers, but most of them think the plan unfeasible. Of course the plan won't work if we don't try it! Let us assume that retailers, whole- salers and growers got together and formed an organization, the object of which would be to prevent the big stores from buying flowers—at least at low prices. Any union grower or whole- saler who violated the rule by selling to the department stores would be ex- pelled from the organization, and retail members would refuse to purchase at his store thereafter. As the wholesaler and grower usually sell only their sur- pluses to the big stores, and really make their profits on sales to retailers, it would behoove them to behave them- selves and remain with the organiza- tion. Conversely, a retailer of the union who bought stock from an out- lawed wholesaler or grower would meet with a difliculty in procuring stock from members of the union. There may be many obstacles to overcome—but united we stand, divided we fall. P. F. Deurinek. STIMULATING INTER
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
