Canadian grocer July-September 1919 . vering at least ten ortwelve months, would reveal. And so, time has proved the wisdomcf the experiment, for the system has,as stated above, come to stay. Itssuccess has been proven, and in no un- certain manner as subsequent refer-ences herein will indicate. An Ideal Location We have the best location, I think,in Montreal, for carrying out the Cashand Carry plan of selling, said I really do not think thatthere is a store in the city that is placedso well, to meet trade of this kind. The Robertson store is located right inthe heart of a large


Canadian grocer July-September 1919 . vering at least ten ortwelve months, would reveal. And so, time has proved the wisdomcf the experiment, for the system has,as stated above, come to stay. Itssuccess has been proven, and in no un- certain manner as subsequent refer-ences herein will indicate. An Ideal Location We have the best location, I think,in Montreal, for carrying out the Cashand Carry plan of selling, said I really do not think thatthere is a store in the city that is placedso well, to meet trade of this kind. The Robertson store is located right inthe heart of a large retail section of thebig city. There is an immense pedestriantraffic, and the crowd which passeshere in an average week-day numberstens of thousands. In this, is wrappedup the retailers opportunity. And par-ticularly so, when consideration of thepay and take idea has presented itselfto the grocer, and demands an answer. The very fact of securing the chanceto reach the eye of the prospective buy-er holds a golden opportunity. In fact,. 26 it is quite safe to say that, with the dis-plays made in the windows of thisstore, a very large percentage of thesales made are through suggestion. believes they are, and forthis reason he makes use of his windowsto the best possible advantage. The Window Display Attractiveness is a somewhat malignedword, but it is one that ought to be writlarge in the vision of the twentieth cen-tury grocer. Time was when the win-dow served its useful, but unproductiverole of affording so much storage for thebarrels of rolled oats, cornmeal, sacks offlour, molasses, etc. The good old dayshad their fling. The day of right andtimely display is having its innings now,and the attractive display is the resultfulone. Although there is but one window tothe Robertson store for display pur-poses, this is very wide. The entranceto the store door leaves a good width,and as will be seen in the accompanyingphotograph, a splendid width of space isavailable. Thi


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