. Florists' review [microform]. Floriculture. n The Florists' Review MmCH 28. 1917. 8^'^sJw. Other Flower Show Echoes or What Was Heard Over a Lunch Table Last Week at the Biltmore 't/nm' "Ml 1^ ^1 ^1 ^5 ^1 ^1 IHERE were six of us—Mr. Bohannon.'of Bohannon Fl. Co., Chicago; Mr. Brown, of J. M. Gasser Co., Cleveland; Mr, Philip Breitmeyer. of Detroit; Mr. Max Schling. New York; Mr. Arthur Langhans, of Wheeling, W. Va., and our comDany representative. We were there as Max Schling's guests to talk over the Question of forming a definite organization of one or two re- tail florists from each
. Florists' review [microform]. Floriculture. n The Florists' Review MmCH 28. 1917. 8^'^sJw. Other Flower Show Echoes or What Was Heard Over a Lunch Table Last Week at the Biltmore 't/nm' "Ml 1^ ^1 ^1 ^5 ^1 ^1 IHERE were six of us—Mr. Bohannon.'of Bohannon Fl. Co., Chicago; Mr. Brown, of J. M. Gasser Co., Cleveland; Mr, Philip Breitmeyer. of Detroit; Mr. Max Schling. New York; Mr. Arthur Langhans, of Wheeling, W. Va., and our comDany representative. We were there as Max Schling's guests to talk over the Question of forming a definite organization of one or two re- tail florists from each state, with the idea of doing some na- tional advertising to broaden the sale of flowers. Also with the aim of an intimate co-operative senice between members. After the organization business was over, the talk turned towards business methods. Already ads have been issued reaching over million readers. Mr. Bohannon, of Chicago, said that with every basket of flowers they sent out, a card was enclosed stating that "if the flowers were not fresh and entirely satisfactory when re- ceived, to immediately let them know, and a fresh lot would promptly be sent," Mr, Brown, of the J. M. Gasser Co., Cleveland, said he didn't like that word "; It at once put a person in a need- lessly critical state of mind. Their method was to enclose a card saying; "These flowers are fresh. If not satisfactory, let us know at ; Mr. Breitmeyer then spoke up in his auiet, sunny way, carrying indisputable convincement with it: "I don't care what you print on your cards, boys.—the thing is to make good, and do it promptly and ; Mr. Schling mentioned that when he was asked to refill a basket that was not fresh and clean, or the color scheme out of all harmony wiih the flowers, he first had it understood that his name-card would not accompany it. Said he could not aflford to have his reputation risked. Right then and there I would like to ha
Size: 1964px × 1272px
Photo credit: © Library Book Collection / Alamy / Afripics
License: Licensed
Model Released: No
Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
