. The street railway review . nd from 4 to 7 oclock in the evening, duringwhich time the trailer carries its own conductor. ADVERTISING IN THE SKY. Managers of pleasure resorts are in position to adoptthe scheme now employed nightly in New York City,whereby a big soap Hrm sends up a balloon each nightafter dusk. The balloon is inflated with gas and securelyanchored by a wire several feet long. The wire alsocarries the current to light the incandescent lamps in anilluminated sign hung from the balloon. It attracts agreat deal of attention, as on a dark night the balloon can-not be seen. A compa
. The street railway review . nd from 4 to 7 oclock in the evening, duringwhich time the trailer carries its own conductor. ADVERTISING IN THE SKY. Managers of pleasure resorts are in position to adoptthe scheme now employed nightly in New York City,whereby a big soap Hrm sends up a balloon each nightafter dusk. The balloon is inflated with gas and securelyanchored by a wire several feet long. The wire alsocarries the current to light the incandescent lamps in anilluminated sign hung from the balloon. It attracts agreat deal of attention, as on a dark night the balloon can-not be seen. A comparatively small balloon is sufficientto support the sign, which can be used to announce specialattractions, the name of the resort, or any feature whichmay occur to the manager to advertise. 578 (^ftjicjdJ\aJ{\^j^ EDWARDS FENDER. This fender is simple and neat in construction, yetvery durable and strong. The manufacturer is theAlbert Edwards Car Fender Company of Brooklyn,N. Y., in which city it has been successfully tried. It. - .. < ^ consists of side arms attached to the front platform, sup-porting a swing frame filled with wire netting. Thisframe is arranged to tilt, so as to form a pocket, which
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Keywords: ., book, bookcentury1800, bookdecade1890, booksubjectstreetrailroads