. Florists' review [microform]. Floriculture. 30 The Florists^ Review Apbil 27. 1922 ?tressed the name of the auxiliary rattier tlian that of the Legion. It seems to us at national lieadquarterB tliat there should be a chance for similar coSperatlon between the Legion and the ftorlsts on several other national holidays, chiefly Memorial day and Armistice day. It is our understanding that the copy hereby furnished will be used by your national publicity organization in newspapers, window cards and other forms of advertising, as well as those national magazines that you will be able to catch. Ca
. Florists' review [microform]. Floriculture. 30 The Florists^ Review Apbil 27. 1922 ?tressed the name of the auxiliary rattier tlian that of the Legion. It seems to us at national lieadquarterB tliat there should be a chance for similar coSperatlon between the Legion and the ftorlsts on several other national holidays, chiefly Memorial day and Armistice day. It is our understanding that the copy hereby furnished will be used by your national publicity organization in newspapers, window cards and other forms of advertising, as well as those national magazines that you will be able to catch. Caution! The publicity committee of the S. A. F. stresses this caution: '' The announcement advertisement of the American Legion is for general publicity purposes only. In no way must the generosity and confidence of the American Legion be abused by in- serting a name, or group of florists' names, at the bottom of, or in connec- tion with, the advertisement. It would be poor business to do so anyway. The general publicity is worth every cent of the cost of space ; Send for your poster and your matrix, and, in the words of the circu- lar, "Tell every florist you see about this plan. The more posters and ad- vertisements used, the greater the at- tention that will be given Mothers' ; For the posters and advertise- ment matrices or electrotypes,' address H. V. Swenson, 225 North Michigan avenue, Chicago. CAPE JASMINES ARE COMING. Grown at Alvin, Tex. Ere long will begin the annual busy season of the town of Alvin, Tex., when the shipments of cape jasmines to all parts of the north fill trucks and cars. These flowers are particularly in de- mand at Memorial day, but their use is not limited to that occasion. A dozen or so firms do an extensive business in them at Alvin and in the vicinity. Dur- ing the next month all the available population will be employed by these concerns. The details of this enterprise, so extensive there, may be of interest to those not
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
