. Florists' review [microform]. Floriculture. ODEN l^TTEl^-/^-' CJEADEnB THE PRICE PROBLEM. Our firm would like to hear an expres- sion from florists in various parts of the country ujiou the subject of advancing jirices. In view of the rapidly rising prices of everything that enters into our business, what are we to do to maintain .1 fair and reasonalde margin of jirofit for ourselves.' W^e are fully mindful of the views of a consitlerable jitirtion of the trade, that we deal in a luxury, antl that an advance in our price might drive away business. We believe too much stress is laid tijion th


. Florists' review [microform]. Floriculture. ODEN l^TTEl^-/^-' CJEADEnB THE PRICE PROBLEM. Our firm would like to hear an expres- sion from florists in various parts of the country ujiou the subject of advancing jirices. In view of the rapidly rising prices of everything that enters into our business, what are we to do to maintain .1 fair and reasonalde margin of jirofit for ourselves.' W^e are fully mindful of the views of a consitlerable jitirtion of the trade, that we deal in a luxury, antl that an advance in our price might drive away business. We believe too much stress is laid tijion this danger. Is it not more reasonable to believe, in view of the advances in every other business, that our customers fully expect a reasonable increase in cost from us, and would ac- cept it without comjilaint .' If we are making no more money now than we should make, and we accept and absorb all these advancing costs our- selves, clearly our jirofits are going to be seriously impaired or entirely swept away. Our firm lielieves that if the larger tlcalers throughout the country lead in a reasonable price revision, the other florists, with a few exceptions, will fall in line. Take a few articles, to illus- trate: Who will deny that good, well- grown geraniums in 4-iiich jiots are sold too cheajily at the generally prevailing jirice of $S ]icr liundred wholesale, and ,() per dozen retail? The writer easily recalls that his father used to get 25 cents each, or .$ per dozen, for 4-inch geraniums. Tt coultl be done even more easily now, in the more prosperous con- dition of the country. Tlie same projtortion may be fairly applied to other bedding stock. In cut llowcr stock, carnations at this season ought to be maintained at a selling price. Please note that these images are extracted from scanned page images that may have been digitally enhanced for readability - coloration and appearance of these illustrations may not perfectly resemble the original Chicago : Floris


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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912