. The Saturday evening post. A National Christmas Gift 9 fi ONE of the safest Christmas gifts you can selectfor him is a box of 50 White Owl Cigars. Why ? Because, as far as we can find, more mensmoke White Owl than any other cigar. WhiteOwl is, by a wide margin, the most popular 10ccigar in America. White Owl is one of the National Brands of theGeneral Cigar Co., Inc. It is nationally popular,nationally sold, nationally priced at 10c, and willbe, this year, a National Christmas Gift. INC. NATIONAL BRANDS NEW YORK CITY

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