Electrical news and engineering . oJhc H®€)VER // BEATS•• as it Sweeps as it Cleans Tn 1-. i: L i;c•]-R1 cAl n ews. Washing Machines •^^^That will make you money Start the Year 1923 Right SELL IN THE HOME There are a number of stores selling washing machines at the rate of one hundred and fifty a three a week!One machine every other day!How do you do it? I asked one of the Cultivation he replied. I map out a definite field— not too large—and I cultivate it as carefully as I know how. I think many of our dealers make a mistake you outline your general plan


Electrical news and engineering . oJhc H®€)VER // BEATS•• as it Sweeps as it Cleans Tn 1-. i: L i;c•]-R1 cAl n ews. Washing Machines •^^^That will make you money Start the Year 1923 Right SELL IN THE HOME There are a number of stores selling washing machines at the rate of one hundred and fifty a three a week!One machine every other day!How do you do it? I asked one of the Cultivation he replied. I map out a definite field— not too large—and I cultivate it as carefully as I know how. I think many of our dealers make a mistake you outline your general plan? I ! Its very simple—its logical, thats all:— (1) I prepare a hand-picked mailing list of 100prospects, including my best customers. (2) I notify them that on a certain date I shall givea demonstration in my store—the demonstration tobe in charge of a woman. (3) The day before the demonstration I either callthese prospects on the telephone—or have an assistantdo it—simply as a reminder. Incidentally, this fre-quently gives me a line on the prospects attitude ofmind. (4) During t


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Keywords: ., bo, bookcentury1800, bookdecade1890, bookidelectricalnewsen31donm