. Florists' review [microform]. Floriculture. has brought Millions of Flowers intio the Chicago Market which means that Flowera are Cheaper now than at any other time o£ the year. Buy Flowers Now You can "Say it with Flowers" most generously. It's your opportunity to send wonderful flower gifts. Have flowers for that dinner party or luncheon—why not give a little favor bouquet to each one of the ladies? Z^/u/ At uWt^Ttoweni ALLIED FI/IRIST?' ASS'N OF ILLINOIS MUH* M^Mo. •<. ?^^"ZJ^. Strikiogf Chicago Newspaper Advertisement Announciog Lower Prices. ditions engender, and the w


. Florists' review [microform]. Floriculture. has brought Millions of Flowers intio the Chicago Market which means that Flowera are Cheaper now than at any other time o£ the year. Buy Flowers Now You can "Say it with Flowers" most generously. It's your opportunity to send wonderful flower gifts. Have flowers for that dinner party or luncheon—why not give a little favor bouquet to each one of the ladies? Z^/u/ At uWt^Ttoweni ALLIED FI/IRIST?' ASS'N OF ILLINOIS MUH* M^Mo. •<. ?^^"ZJ^. Strikiogf Chicago Newspaper Advertisement Announciog Lower Prices. ditions engender, and the wholesalers, besides perspiring in extra effort to move the stock, faced the complaints of members of both other branches. But the big supply did more than evoke complaints; it stimulated the leaders of the cooperative advertising campaign to action. They regarded the abundant stocks in the wholesale houses not in the old-time regret, but as an op- portunity to be used to their advantage. At a time when backyard gardeners and suburbanites have been busy hoe- ing and spading with a vision of floral enjoyments at a later date, here was the chance to turn these visions of later months into purchases to afford those floral enjoyments at a comparatively low expense immediately. And in parka the beds, just coming into flower, arouse the wishes of those who see them for blooms to enjoy at home—at least they would, in the opinion of the leaders in the Allied Florists' Association of Illi- nois, if those folk knew they could buy flowers cheap. Telling the PubUc. So a good-sized advertisement in the Chicago Tribune June 15 carried these facts in an emphatic way to the people of the city. How emphatic it was may be judged from the reproduction of the advertisement on this page. Such advertising as this has been one of the prime objects of the Chicago flo- rists since they first undertook their campaign—not promotion of holidays which already keep all hands busy, so much as urging


Size: 1423px × 1756px
Photo credit: © Library Book Collection / Alamy / Afripics
License: Licensed
Model Released: No

Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912