. Cranberries; : the national cranberry magazine. Cranberries. :o be eaten raw, either where jrown or where displayed by deal- ;rs. "But fresh or raw cranberries ire not served at our tables nor "ound in our lunch boxes—nor do ve buy them at the fruit stand for in in-between-meals desire to sat- sfy a craving for some fruit. 'True, there are some persons F REDERICK AWRENCE INCORPORATED • READY-MIXED CONCRETE SAND—GRAVEL CONCRETE BLOCKS ROAD BUILDING EXCAVATING DRIVEWAY CONSTRUCTION 3 MODERN PLANTS 2 BUILDING MATERIAL STORES • MAIN OFFICE FALMOUTH 1800 Wareham 1180 Hyannis 1900 wh
. Cranberries; : the national cranberry magazine. Cranberries. :o be eaten raw, either where jrown or where displayed by deal- ;rs. "But fresh or raw cranberries ire not served at our tables nor "ound in our lunch boxes—nor do ve buy them at the fruit stand for in in-between-meals desire to sat- sfy a craving for some fruit. 'True, there are some persons F REDERICK AWRENCE INCORPORATED • READY-MIXED CONCRETE SAND—GRAVEL CONCRETE BLOCKS ROAD BUILDING EXCAVATING DRIVEWAY CONSTRUCTION 3 MODERN PLANTS 2 BUILDING MATERIAL STORES • MAIN OFFICE FALMOUTH 1800 Wareham 1180 Hyannis 1900 who are sufficiently fond of cran- berries to nibble a few at the bog or screenhouse, but it may be con- sidered as an established fact that the cranberry is the only fruit which must be cooked before it can be eaten, therefore the cranberry grower is deprived of one of the principal means of having a great portion of his crop absorbed like other fruits. "Another reason for the slower consumption of cranberries as com- pared with other fruits is this. The usual recipe for cranberry sauce: one quart of cranberries, one pound; two cups of sugar, one pound; two cups of water, one pound; a total of three pounds of ingredients before one pound of cranberries can be eaten, and only one-third is really cranberries—in other words, the bulk of volume of cranberries has been stretched or expanded thrice its original size. Thus by the time a crop of a half-million barrels or 50,000,000 pounds has reached our table it represents 150,000,000 pounds to be consumed. How is it with most of the fruits to be consumed ? Their bulk is really reduced before being consumed. A pound of strawber- ries is less because of hulling. A pound of oranges or bananas is less because of having to be peeled. "No doubt these same two argu- ments (a) 'must be cooked' (b) 'bulk increased by consumer', have been presented to you before, or have already occurred to you. "The grower's problem no
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