. Florists' review [microform]. Floriculture. 68 The Florists^ Review ^^^^^" " "^i P#^l#^fi^^4Vr%l'% l-^^-fclMT^^^^HF—Fh^^il^f^MJ'l^^tf-^l'fcfr'^B L V^A^^A 4AIMKM- A^CSml V %ZK jr M^%^^%JLm %AKM,K^MM%f*dBi ^ — Th» nortoto whoM cmda ?VPMtf on th« pmw« eMnrlnc «lil« ttMid* •>• V>«P«>«4 to fin oitfow ^lli"' FOREIGN SECTION Liverpool, England DINGLEYS, Florists SHEFFIELX), ENGLAND WILUAM ARTINDALE & SON FLORISTS SEEDSMEN NURSERYMEN MANCHESTER, ENGLAND DINGLEYS. Florists oCO iLiAND ORDERS NOW TO LEIGHTON, Florist, GLASGOW Scotland's Only Member F. T.
. Florists' review [microform]. Floriculture. 68 The Florists^ Review ^^^^^" " "^i P#^l#^fi^^4Vr%l'% l-^^-fclMT^^^^HF—Fh^^il^f^MJ'l^^tf-^l'fcfr'^B L V^A^^A 4AIMKM- A^CSml V %ZK jr M^%^^%JLm %AKM,K^MM%f*dBi ^ — Th» nortoto whoM cmda ?VPMtf on th« pmw« eMnrlnc «lil« ttMid* •>• V>«P«>«4 to fin oitfow ^lli"' FOREIGN SECTION Liverpool, England DINGLEYS, Florists SHEFFIELX), ENGLAND WILUAM ARTINDALE & SON FLORISTS SEEDSMEN NURSERYMEN MANCHESTER, ENGLAND DINGLEYS. Florists oCO iLiAND ORDERS NOW TO LEIGHTON, Florist, GLASGOW Scotland's Only Member F. T. MEETnrO NEEDS OF THE TIMES. Campaign Stimulated Progress. Throughout the period of the war, at least in the earlier part of it, when the public was inclined to be panicky and people did not know what the financial outcome in this country was going to be, and coal was scarce and labor hard to procure, many florists themselves tJScame demoralized. One would hear on every side, "Oh, flowers are a lux- ury and will be one of the first things cut ; Now, what is the result? The florists' industry today is standing on a firmer foundation than ever in its history. How was this brought about? A short time after war was declared the Society of American Florists, in convention in New York city, decided to inaugurate a national publicity cam- paign to educate the public in the greater use of flowers. The society later adopted as a slogan for this cam- paign, "Say It with ; Through the heroic efforts of the com- mittee appointed to carry out this work, money enough was soon secured to launch the campaign, with the result that within a comparatively short time this slogan was fairly well known from one end of the country to the other. Again we heard the cry of the pessi- mist: "What is the use of spending money on publicity when the incomes of the natural flower buyers are cut in halfT" And we are all familiar with the fact that this
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
