. Journal of electricity . has awakened the people and those interested in building to theactual necessity of more outlets than appear in the ordinarylighting fixture and the effort is already beginning to bearfruit . It has not been the intention of the Campaign in thesemodel homes to install the last word in wiring. It has beentheir aim, however, to put in the best wiring job that can becommercialized. The wiring in the San Francisco, Sacra-mento and Oakland homes cost $700, $250, and $500 respec-tively. It is of interest to note the number of persons whovisited these homes in the periods of
. Journal of electricity . has awakened the people and those interested in building to theactual necessity of more outlets than appear in the ordinarylighting fixture and the effort is already beginning to bearfruit . It has not been the intention of the Campaign in thesemodel homes to install the last word in wiring. It has beentheir aim, however, to put in the best wiring job that can becommercialized. The wiring in the San Francisco, Sacra-mento and Oakland homes cost $700, $250, and $500 respec-tively. It is of interest to note the number of persons whovisited these homes in the periods of two weeks in whichthey were open. In round numbers 20,000 persons visited theSan Francisco home, 10,000 at Sacramento and 30,000 atOakland. Of a special value to contractors and retailers isthe list of live prospects which was obtained from the Oaklandhome, where approximately 10,000 names were registered oncards provided for that pui-pose. In San Francisco about$,000 persons registered. BU BUILDERS OF THE WEST—LXXXVIII. H RAPHAEL WEILL The enterprise and enthusiasm which have characterized theengineering prog:ress of the West have their counterpart inthe field of retail merchandising where they have made pos-sible the rapid upbuilding of outstanding commercial enter-prises. It is this same spirit which has resulted in suchinstitutions as the California Electrical Cooperative Cam-paign, widely recognized today as one of the most distinctiveachievements of the electrical industry in the West. ToRaphael Weill, vice-president of the White House Francisco pioneer in merchandising, this issue of theJournal of Electricity is affectionately dedicated in apprecia-tion of his contribution to the West in establishing and main-taining those high standards in commercial life which havebecome so fundamental a part of the Western vision of today. The quality of the crowds attracted by the electricalhomes has been veiy high. Practically all visitors are peoplewho own or are int
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Keywords: ., bookcentury1900, bookdecade1910, booksubjectelectricity, bookyear
