How to make your window pay your rent; being a series of money making designs for window display and store decoration .. . Kaerchers first display was made in a linelarge window, on a corner, having a plate-glass frontageto each of two streets. The great idea of this window was a revolving 1 hri^t-mas Tree. A 9-feet p:ne tree was fixed on a 5-feetrevolving stand, run by a small steam-engine. This treewas covered with toys, consisting of holiday , Japanese toys, etc., and brilliantly lighted up byno less than 55 colored electric lights; these light*changing color every fifteen se
How to make your window pay your rent; being a series of money making designs for window display and store decoration .. . Kaerchers first display was made in a linelarge window, on a corner, having a plate-glass frontageto each of two streets. The great idea of this window was a revolving 1 hri^t-mas Tree. A 9-feet p:ne tree was fixed on a 5-feetrevolving stand, run by a small steam-engine. This treewas covered with toys, consisting of holiday , Japanese toys, etc., and brilliantly lighted up byno less than 55 colored electric lights; these light*changing color every fifteen seconds. The revolving baseon which this Christmas Tree stood was covered overwith a mound of moss, on which were frog-, etc. Aroundthe circumference of this were arranged ?~ dozen lioxesof Frog in your Throat? In the front corner of the window it will be noticedthat thete are two miniature fountains with swimmingswans, etc. These were kept flowing with real water allday long. In the background may be seen a large screenwith the words • Frog in your Throat ? and a picture of HOW TO MAKE YOUR WINDOW PAY YOUR RENT 37. Display of Mr. Jackson. the two children taken from our own cut-out, which wasstanding on the floor of the window, underneath the right-hand side of the Christmas Tree. Mr. Kaercher took ths cut-out and had it redrawn incolors, five times the size of the original, to form a back-ground to his display. In writing to us of the results of his displays he says : I cheerfully acknowledge that I was very agreeablysurprised at the lesult of your great Frog in yourThroat? display success, and sincerely hope that thesales of your valuable preparation will continue in thefuture as they have in the past. If we had a dollar for every druggist who wastc agreeably surprised at the results of a good Frog inyour Throat? window display, we should have a com-fortable little pile of filthy lucre. An exceeding curious and ingenious display was madeby Mr. S. C. Abell, of Philadelphia. T
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