. Cranberries; : the national cranberry magazine. Cranberries. American Cranberry Exchange Now ''EATMOR Cranberries, Inc n. Henry T. Broderick, guest speaker, Mass. Commissioner of Agriculture, at Annual Meeting of N. E. Cranberry Sales Co., is shown (left), with Mrs. Broderick, president Homer Gibbs and General Man- ager "Bill" Blake. (CRANBERRIES Photo) Change in Name Announced At Annual Meeting of N. E. Cranberry Sales Co. —Makepeace, Resigning As Treasurer of Co-op, Recommends L. A. Blake Who is Now Successor— Homer Gibbs Re-elected President. The American Cranberry Ex- change, t
. Cranberries; : the national cranberry magazine. Cranberries. American Cranberry Exchange Now ''EATMOR Cranberries, Inc n. Henry T. Broderick, guest speaker, Mass. Commissioner of Agriculture, at Annual Meeting of N. E. Cranberry Sales Co., is shown (left), with Mrs. Broderick, president Homer Gibbs and General Man- ager "Bill" Blake. (CRANBERRIES Photo) Change in Name Announced At Annual Meeting of N. E. Cranberry Sales Co. —Makepeace, Resigning As Treasurer of Co-op, Recommends L. A. Blake Who is Now Successor— Homer Gibbs Re-elected President. The American Cranberry Ex- change, that long-time sturdy pil- lar of the industry, in the future is to be Eatmor Cranberries, Inc. This decision of the directors to make the name change was first publicly announced at the annual meeting of the New England Cran- berry Sales Company, April 16 at Carver. The change was made, it was explained hy Stanley Benson, to take fuller advantage of the famed trademark "Eatmor Cran- berries," as som'etimes the trade and consumers do not associate the designation "Eatmor" with the Exchange. Also announced was the resigna- tion of John C. Makepeace of Wareham as treasurer of New England, he having held that post through the recent difficult finan- cial years of the cooperative; and in his resignation he strongly urged the election of L. A. Blake, new general manager of the co-op as his successor. Mr. Blake assumes that position. Mr. Makepeace felt with the improvement of N. E. he was no longer needed and could get back more to his own business. Featured speaker was Henry T. Broderick, Massachusetts Com- missioner of Agriculture, who gave his addxess at a chicken pie sup- per at Sons of Veteran's hall, pre- ceding the business meeting at Carver Tovm Hall. This was an e'vening meeting, an innovation suggested by Blake, who said he thought it might work out better than the usual day session, but in his talk, said it had met with dis- approval by some members
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