. The American florist : a weekly journal for the trade. Floriculture; Florists. igio. The American Florist. 1317. Alex. Henderson. H. N. Bruns. Chairman Board of Triisti-cs. TRUSTEES CHICAGO FLORISTS' CLUB. John P. Degnan. tion. Also, at the approach of frost, the boxes can be taken into the con- servatory. CUT FLOWERS. The sale of cut flowers is the next branch in importance. My experience has been, that one cannot get or ex- pect to get the same prices as the city florist receives, for the reason that in a growing community the florist caters almost exclusively to a family trade, who wants
. The American florist : a weekly journal for the trade. Floriculture; Florists. igio. The American Florist. 1317. Alex. Henderson. H. N. Bruns. Chairman Board of Triisti-cs. TRUSTEES CHICAGO FLORISTS' CLUB. John P. Degnan. tion. Also, at the approach of frost, the boxes can be taken into the con- servatory. CUT FLOWERS. The sale of cut flowers is the next branch in importance. My experience has been, that one cannot get or ex- pect to get the same prices as the city florist receives, for the reason that in a growing community the florist caters almost exclusively to a family trade, who wants the flower but not the frills, considering a fancy, ribbon-tied box unnecessary. I have found that people of wealth like to buy flowers frequently at moderate rates, say from $1 to $2 worth, but will not spend large amounts except on special oc- casions, when they will go the limit. Even so I have found at Christmas time very few among my customers who are willing to pay $3 per dozen for red carnations, or $25 per dozen for American Beauties. To meet this demand for moderate prices, I have had to grow flowers which will satisfy the buyers, and at the same time give me a profit. The flowers which I grow for this purpose cannot always be bought at the wholesalers. The fol- lowing varieties are some of them: We start in the fall with the dahlias, cosmos, hardy chrysanthemums and Paper White narcissus; later on the stocks, wallflowers, schizanthus, dais- ies and indoor bulbs, following with the spring flowers, peonies, sweet peas, Spanish iris, outdoor grown bulbs, etc. I have also an arrangement by which I supply flowers once a week, on any dav the customer desires, at $1 and upwards a week. This plan has met with fair success. In decorations the public seems to have more confidence in the town flor- ist, thinking that he is necessarily more up-to-date and more competent. It is only by showing the people that we are capable f the same work as the town florist that we are able to g
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