. Florists' review [microform]. Floriculture. DJJCKMBEtt 21, 1916. The Florists^ Review 13. View in the New Store of J. S. Simmons, Recently Occupied at Toronto, Ont. of the fact that flowers are purchased at infrequent periods by most people and consequently the florist must adopt some means of advertising his business between the times of ; The Alpha Floral Co. has used out- door advertising continuously for over twelve years, with the exception of one year. In looking over the books cover- ing two months of that one year, it was found the volume of business in one special depa
. Florists' review [microform]. Floriculture. DJJCKMBEtt 21, 1916. The Florists^ Review 13. View in the New Store of J. S. Simmons, Recently Occupied at Toronto, Ont. of the fact that flowers are purchased at infrequent periods by most people and consequently the florist must adopt some means of advertising his business between the times of ; The Alpha Floral Co. has used out- door advertising continuously for over twelve years, with the exception of one year. In looking over the books cover- ing two months of that one year, it was found the volume of business in one special department had decreased over thirty per cent as compared with the sanio two months for the previous year. It also was discovered that this par- ticular department was the department featured on the bulletin boards. M". Elberfield uses other mediums of ^vertising, but makes the comparison toat bulletin boards are to his adver- tisino; as is flour to a cake. Eggs, but- ^f : nd sugar are essential, but flour is tne body and foundation. Tbese large, painted bulletins are placed at advantageous points, on good 'treet car lines and on boulevards, and *re '•epainted each four months, so as to be always seasonable. BUSINESS EMBABBASSMENTS. Nt w York, N. Y.—A petition in bank- 'I'Pt y has been filed against Harry A. Bunyard, Inc., seeds, at 40 West Twenty- eighth street, by these creditors: John F. Croom & Co., Magnolia, N. C, $366; A. T. De La Mare Printing & Publishing Co., New York, $649, and Wm. F. Kasting Co., Buffalo, $49. It was alleged that August 26 Harry A. Bunyard, Inc., transferred a portion of its property and gave a chattel mortgage on stock and fixtures. It was incorporated March 4, 1915, with capital stock of $25,000. WOBKING AT WASHINGTON. A. N. Pierson, Inc., of Cromwell, Conn., last week sought the aid of members of Congress and the State Department in securing from the British government a permit under which he could bring from Denmark three large shipm
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
