Liverpool, Merseyside, UK. 13th December, 2013. Louie Payton, 20 in 4EE Mobile Phone shop on Santa Jumper Day staff in support of Macmillan "Wear your Xmas Jumper Day". The campaign was in association with Juice FM and helped raise vital funds for those people living with cancer in the Merseyside area. The city centre staged a ‘wear a Christmas jumper’ event to launch a month long campaign to create the world’s largest online photo album of people wearing Christmas jumpers. Credit: Mar Photographics/Alamy Live News


They used to be the ultimate nerds knitwear but Christmas jumpers are the must-have fashion statement of the year Thanks to stars including heart-throb Justin Bieber, boyband Union J and The Saturdays pin-up Rochelle Humes wearing the once naff tops, Asda is course to sell ten million in the run up to the big day. The supermarket chain revealed armloads of novelty jumpers with reindeer, Santa and penguin motifs were flying off shelves and will make up a third of clothing sales this month.


Size: 2285px × 3427px
Photo credit: © Mar Photographics / Alamy / Afripics
License: Licensed
Model Released: No

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