. Florists' review [microform]. Floriculture. SfTT^IffTr'^'^'T'e •''TT-tt(.7'T''';"»t"- ?:^?^^? '':^i-f . ,^^.^;^^,^^^^y,,^<^.;. rHc j,7y^lMlir^^ HOW THE "ANKLET" BOUQUET MAKES GOOD The latest creation in cut flower arrangements is the so-called anklet bouqiirct, conceived either by a soubrette or a florist who was trying to do something ''; While possessing, perhaps, certain attractions for persons with overweening desire for the conspicuous, the only real use for the idea lies in its advertising HOUGH itself no glittering success, the tal
. Florists' review [microform]. Floriculture. SfTT^IffTr'^'^'T'e •''TT-tt(.7'T''';"»t"- ?:^?^^? '':^i-f . ,^^.^;^^,^^^^y,,^<^.;. rHc j,7y^lMlir^^ HOW THE "ANKLET" BOUQUET MAKES GOOD The latest creation in cut flower arrangements is the so-called anklet bouqiirct, conceived either by a soubrette or a florist who was trying to do something ''; While possessing, perhaps, certain attractions for persons with overweening desire for the conspicuous, the only real use for the idea lies in its advertising HOUGH itself no glittering success, the tale of the tango bouquet never will be told of its unregenerate progeny, the anklet, nick- named from bracelet. The reason is that while a flo- rist might with perfect propriety recommend to his most discriminating customers the trial of one of the vari- ous forms of shoulder or arm bouquet, he would be a most rash, thoughtless and undeserving retailer who would even suggest that a lady tie flowers on her leg—no matter how near the shoe! The anklet bouquet is a freak; it makes a dandy ad, under certain cir- cumstances, but that is as far as it goes. It will make people talk, but it never can be sold, except, perhaps, now and then for stage use. How It Happened. The genesis of the anklet bouquet is perfectly simple. When the new close- position dances came in they proved de- structive of the flow- ers that formerly were sold in such large quantities, made up in bouquets for the corsage. Not only were the flowers crushed, but the cos- tumes were soiled. An up-to-date florist, who did not intend to sit passive and watch a passing fad cut a slice off his profits, got busy and devised a way of off- setting his losses. The result was the so- called tango bouquet, much advertised and, for a time, a hit. As most florists know, the tango bouquet was worn over the shoulder, around the neck, or on the arm, and therefore was not subject to the hard knocks the corsage bouquet received. A
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
