A billboard in Mpape on the outskirts of Abuja, Nigeria advertises Lifestyles condoms.


A billboard in Mpape on the outskirts of Abuja, Nigeria advertises Lifestyles condoms. LifeStyles is targeted at couples aged 18-45 in urban cities and is positioned as a dependable product offering dual protection (family planning and HIV/STI prevention) while preserving sensation during use. With multiple styles (Original Flavour, Ultra Thin, Ribbed, and Play), there is one for everyone. In fact, LifeStyles is a reflection of a person's style, since style reflects what is adorned, including protection. The five Lifestyles variants provide individuals with an opportunity to express their individual personalities. The LifeStyles marketing campaigns in Nigeria combine the Society for Health (SFH) slogan, "What are YOU wearing?" and the manufacturer's theme, "Share the experience into a fashion symphony." Lifestyles is manufactured by Ansell and distributed in Nigeria by SFH. SFH is Nigeria's largest indigenous NGO and partner of the international NGO, Population Services International (PSI).


Size: 5391px × 3594px
Location: Mpape, on the outskirts of Abuja city, Nigeria, West Africa
Photo credit: © Irene Abdou / Alamy / Afripics
License: Licensed
Model Released: No

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