. Florists' review [microform]. Floriculture. ONG ago in France tlu-re livc'il ;i jiof't, l)y namo Francois Villon, better known to vis through Rob ert hoiiis Stevenson's brief essay concerning him, and Justin Huntley McCarthy's vivid novel, "If I Were King," than through his own poetry. One of his verses, however, lives in the luthologies of today. And the constnnt refrain is, "Where are the snows of ves- teryear?" (Quoting liini, we are just now inclineij lo ask, "Where are the window displays 'if yesteryearf" It comes up with par- ticular force at this season o
. Florists' review [microform]. Floriculture. ONG ago in France tlu-re livc'il ;i jiof't, l)y namo Francois Villon, better known to vis through Rob ert hoiiis Stevenson's brief essay concerning him, and Justin Huntley McCarthy's vivid novel, "If I Were King," than through his own poetry. One of his verses, however, lives in the luthologies of today. And the constnnt refrain is, "Where are the snows of ves- teryear?" (Quoting liini, we are just now inclineij lo ask, "Where are the window displays 'if yesteryearf" It comes up with par- ticular force at this season of the year, ^vllcn the slackening of trade offers more time for the artistic arrangement of the ilorists' windows ;it ;i time when adver- tising at low cost is espe ci.'illy desirable. About six years ago only a few florists, out- standing except ions, used tlieir display wiiulow for anything else than ii place to store plants and l>crha])s show a vase or two of seasonal flowers. Kecognizing the immense possibilities to the flo- list, the number of a<l vantages for staging striking eon expected. ]{etailers all ovr the • •onntry took up the Those who had never made an attemiit to decorate, found the op- portunities awaiting their hnnds. Those who had done much in win low display found ideas • ind suggestions present <^({ in the articles of The Review valuable in add ing variety and improve ments in their decora- tions. Those who actehib- orato effects. Ing'-nious construction and pic- torial a r r a n g c in en ts gathered crowds on the sidewalk before many a florist'.s store. .\iid jiroprietors saw additions to their sales directly re- sponsible to the attractiveness of their windows. Then a Slump. Hut in the last two years stores which formerly had good displays in their win dows devoted less ami less eft'ort and flowers to such decorations. There was a reasonable, nay a strong excuse. "When stock is as high in price as it is," was a reply durin
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
