. Florists' review [microform]. Floriculture. C. C \7arburton's Decorated Truck in a Battle Creek Parade. yellow chrysanthemums. At each cor- ner and at the center of the top were clusters of artificial yellow roses. Two large gold baskets of autumn-tinted hj'drangeas tied with yellow ribbon were fastened on the front fenders. The cross bars holding the head lights were wound with yellow cheesecloth, and to them were tied large bunches of hydran- geas. The entire inside of the car was trimmed with yellow cheesecloth. The car was wired for electric lights, of which there were 165 four candle- p


. Florists' review [microform]. Floriculture. C. C \7arburton's Decorated Truck in a Battle Creek Parade. yellow chrysanthemums. At each cor- ner and at the center of the top were clusters of artificial yellow roses. Two large gold baskets of autumn-tinted hj'drangeas tied with yellow ribbon were fastened on the front fenders. The cross bars holding the head lights were wound with yellow cheesecloth, and to them were tied large bunches of hydran- geas. The entire inside of the car was trimmed with yellow cheesecloth. The car was wired for electric lights, of which there were 165 four candle- power lights, and ten large twenty-one candle-power lights at the prominent outside, points and also inside, to throw light on the four occupants, two dressed as court attendants and two children as the bride and groom. Over the door was the name of the decorators in an illuminated sign. When the lights were all on the car made a striking appear- ance. ALBEBT STEIN'S FALL OPENING. A novel way of bringing florists' wares before the public was employed recently by Albert O. Stein, a San Francisco florist. A three-day autumn opening, something on the order of those of the department stores, but carriQ^<J out in a more lavish way, was the feature. The store was specially decorated, as can be seen in the illus- tration, and the flowers were grouped 80 as to make each most effective. Each day Mr, Stein featured a different flower, the first day mums, the second day basket arrangements of roses and the third shower bouquets. Each day, too, a different dinner decoration was displayed and impressed upon the ladies, to whom tea was served in the afternoons. To each visitor was given a corsage of violets. The great value of the plan lay its effectiveness in awakening again the interest of the patrons in flowers and showing to them the present stock and fashions. FLOBIST SHOWS THE WAY. "Nothing of the kind has ever been attempted here before," was the rea- son given by C. C. Wa


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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912