. Florists' review [microform]. Floriculture. 18 The Horists' Review Jdly 8, (t Establiabed, 1897, by Q. L. GRANT. Published every Tbaradar by Thk Florists' Publishing Co., 620-S60 Oaxton Bnlldinijr, 608 Soatb Dearborn St., OhIcaKO. Wabaah 8196. Refriatered cable address, Florylew, Cblcagro. Entered as second class matter Dec. 3,1897. at the post-office at Chi- cago. III., under the Act of March Subscription price, $ a year. To Canada, $; to Europe. $ Advertlsinfr rates quoted upon request. Only strictly trade ad- vertlslntr accepted. n EESULTS. \ We give the
. Florists' review [microform]. Floriculture. 18 The Horists' Review Jdly 8, (t Establiabed, 1897, by Q. L. GRANT. Published every Tbaradar by Thk Florists' Publishing Co., 620-S60 Oaxton Bnlldinijr, 608 Soatb Dearborn St., OhIcaKO. Wabaah 8196. Refriatered cable address, Florylew, Cblcagro. Entered as second class matter Dec. 3,1897. at the post-office at Chi- cago. III., under the Act of March Subscription price, $ a year. To Canada, $; to Europe. $ Advertlsinfr rates quoted upon request. Only strictly trade ad- vertlslntr accepted. n EESULTS. \ We give them. You get them. We both have them. Prospects for a $3,000,000 wheat crop makes the outlook rosy for the middle western florists at least. Advertising opens the door to cus- tomers. Treat them cordially and con/- siderately after they come in. Let it be recorded that June 30, 1919, the Florists' Telegraph Delivery Associa- tion had 1,013 members. Watch it grow. Prettt nearly everyone knows where he wants to go. The puzzle is what road leads there? That's true in the solution of trade problems. When coal iras comparatively cheap, everybody wasted it. Now that it costs real money, every florist is studying ways and means of saving fuel. Prompt response to inquiries, even if they are only for catalogues or prices, is a means of securing trade. Don't throw away business you might as well have. There is nothing like a card index to keep track of people. Many people you meet are possible customers, but how can you reach them when you have something ito off? ^ If a buyer orders of the man who offers the lowest price, how can he expect the best grade of stock? When did 'best quality and lowest price begin going to- gether? June business should have been good. Reports from many places note the re- markable number of weddings. In Chi- cago the mark was high, a total of 4,695, exceeding last year's figure by 2,933. Cause and effect work in a strange way. Because people wore their old clot
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
