Electrical news and engineering . aken up, I would rather discuss these at a joint meetingof manufacturers, jobbers and contractor-dealers, which Iwould like to be called, to take place either in Regina orSaskatoon and to cover Manitoba, Saskatchewan and Al-berta. I trust that the few thoughts which I liave herestated will be taken up and an altenipl made to remedy. Electrical Industry NeedsMore Than Slogans By Manage DEERINGNorthern Elcctr Everyone seems quite willing to accept as a matter ofcourse the idea of an athlete who intends entering a contest going into physical training.


Electrical news and engineering . aken up, I would rather discuss these at a joint meetingof manufacturers, jobbers and contractor-dealers, which Iwould like to be called, to take place either in Regina orSaskatoon and to cover Manitoba, Saskatchewan and Al-berta. I trust that the few thoughts which I liave herestated will be taken up and an altenipl made to remedy. Electrical Industry NeedsMore Than Slogans By Manage DEERINGNorthern Elcctr Everyone seems quite willing to accept as a matter ofcourse the idea of an athlete who intends entering a contest going into physical training. It occurs to me that itwe in the electrical business could see our business in thelight of a contest, the preparation for \*liich needs carefulmental training, we would be able to develop quite a few-winners, as well as a large number of healthy runners up. Business for the next few years is going to be a contest,and not a mere physical or linancial contest, but one thatcalls for mental efTort to a greater dcuree than at any time. Mr. M. E. Deering since the slump of 1907. We have heard a great deal in re-cent months about dull business, and more recently still con-siderable has been said along the lines of Boost Knocking, Business is as Good as We Think it is, and while as slogans these are all good, we need morethan mere slogans. That Electrical business, which is or- gaiiiznl on sound business principles and the human elementin which is intelligently striving to find more and betterways of serving the buying public, has nothing to fear fromthe future. In spite of all the so-called dull business, re-stricted buying, severe credits, etc., the man who is de-voting his entire time to doing business in an intelligentway is finding business to do, while he who is devoting him-self to talking of poor Dusiness, the cut prices of his competitor, etx., is finding nothing else to do but talk. Ex-cept in such extreme years as 1918, this will always be trueto a greater


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