Journal of electricity, power, and gas . e public the wrong thing, he in-jures not only the patient but himself and the wholeindustry as well. Here might be a good chance forthat overworked but little heeded word Co-opera-tion. If this article would but arouse a ripple of in-terest among my fellow (I came near saying conspir-ators) in the lighting business, I will be glad to fol-low it up and give time and lend whatever assist-ance I can to any effort to put the industry on ahigher plane, to further the interests of correct illumi-nation, especially on the Pacific Coast where but lit-tle conce
Journal of electricity, power, and gas . e public the wrong thing, he in-jures not only the patient but himself and the wholeindustry as well. Here might be a good chance forthat overworked but little heeded word Co-opera-tion. If this article would but arouse a ripple of in-terest among my fellow (I came near saying conspir-ators) in the lighting business, I will be glad to fol-low it up and give time and lend whatever assist-ance I can to any effort to put the industry on ahigher plane, to further the interests of correct illumi-nation, especially on the Pacific Coast where but lit-tle concerted work has been done along this line. IN LIGHTING, QUALITY COUNTS. The effectiveness of lighting glassware is a newviewpoint which necessitates consideration of its fit-ness for the purpose for which sold. The average fixture manufacturer or dealer tiredlong ago of the word efficiency, for he found thatcustomers comments were not regarding resultantillumination, but were dependent upon the appeal ofappearance to the purchasers Fig. 1. Types of Glassware Used in Warm (lighted) glassware called forth commentssuch as How pretty; That is pleasing; That iscertainly cosy-looking, and so forth. The purchasewas made accordingly. Even now, it is rarely the case that lighting glass-ware is sold for what it will accomplish, but ratherfrom this viewpoint of appearance. Individual tastes of purchasers vary widely, tastebeing of course limited also by the cost of the glass-ware and the knowledge, or lack of it, on the part ofthe purchasers as regards the adaptability of the glass-ware chosen to the fixtures on which it is to be used and its relation to decorations and furnishings of theroom in which it is to be installed. Lighting installations, all other things being equal,should reflect the individuality of the owner of thehome. It would be unfair, however, to even suggest thatthe majority of home lighting installations actually do. this, for there is in g
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