Pacific service magazine . s tothe decided advantage not only of theutility but of every member of the com-munity served by it to establish the onlytrue public ownership, namely, ownershipby the public as share holders in the utilityenterprise. The committee report showed excellentprogress made by customer ownershipthrough the country. A feature of specialinterest was the presentation of ten card-inal rules for the prosecution of all stock-selling campaigns. Those in the main aredirected to the establishment of relationsof confidence between the utility and thepublic through personal contact a


Pacific service magazine . s tothe decided advantage not only of theutility but of every member of the com-munity served by it to establish the onlytrue public ownership, namely, ownershipby the public as share holders in the utilityenterprise. The committee report showed excellentprogress made by customer ownershipthrough the country. A feature of specialinterest was the presentation of ten card-inal rules for the prosecution of all stock-selling campaigns. Those in the main aredirected to the establishment of relationsof confidence between the utility and thepublic through personal contact and thedisplay of the utmost candor on the partof the utility with respect to its operationsand general condition. At the same session of the Public Rela-tions Section was held a symposium underthe heading: The Investors Haley Fiske, President of the Metro-politan Life Insurance Company, NewYork, told of the growing regard in whichinsurance companies held the securities oflight and power concerns. Mr, Henry A. Emery Wilson, Fresno, chairman CustomerOwnership Committee Robinson, President of the First NationalBank, of Los Angeles, discussed the sub-ject from the point of view of the commer-cial bank, telling of the part played bythese institutions in raising the vast sumsnecessary, from time to time, to the progressof the electrical industry. Mr. B. , financial writer for the Hearstpublications and editor of Forbes Magazine,New York, made an address from thepoint of view of the customer owner. In thishe presented significant figures showing thegrowing confidence of the public in theutilities business, at the same time remind-ing those before him that this very pub-lic confidence laid grave responsibilitiesupon the shoulders of the utilities opera-tors, responsibilities, however, which hefelt would be met. The investment housewas represented in an address by E. Frothingham, of Boston, Mass.,who in an exposition of the best acceptedmethods of fi


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Keywords: ., bookcentury1900, bookdecade1910, bookidpacificservi, bookyear1912