. Florists' review [microform]. Floriculture. a good many of their customers have flowers at cost to keep them going. Sidney Hoffman suggested that whole- salers and retailers get together and start a publicity campaign right away to let the public know that flowers are more reasonable in price. W. H. Elliott said that his experience had been that, in times of glut, the wholesalers were the real distributors. He did not see why the retailers should be allowed to buy at the same favored price as the wholesalers. The growers received more from the wholesalers than the retailers. The grower had b
. Florists' review [microform]. Floriculture. a good many of their customers have flowers at cost to keep them going. Sidney Hoffman suggested that whole- salers and retailers get together and start a publicity campaign right away to let the public know that flowers are more reasonable in price. W. H. Elliott said that his experience had been that, in times of glut, the wholesalers were the real distributors. He did not see why the retailers should be allowed to buy at the same favored price as the wholesalers. The growers received more from the wholesalers than the retailers. The grower had by far the greatest amount of invested capital. He sug- gested that, to stop the present-day practice of salesmen making up floral de- signs to sell at retail in the wholesale markets, the retailers do so and allow a reasonable discount on orders. The re- tailers, in his estimation, made their money too easily. H. H. Bartsch said that plants were uniform in price and did not vary like cut flowers; you never could tell custom- ers what flowers would cost for even a short period. W. C. Stickel considered the retailer to be the legitimate channel through which the grower's flowers could be disposed of. Further remarks were made by J. Frank Edgar, A. I. Parker and others. It was urged by several speakers that now was the time, when flowers were abundant and cheap, to give the fact wide newspaper publicity. A subscription was started on the spot and the money received, together with what was added a day later by those who had not attended the meeting, was used to pay for bold, striking, advertisements in the leading Boston dailies March 5. Professor J. F. De Chant, vice-presi- dent of the Sheldon Business College, the speaker of the evening, made a short address on '' Cooperation.'' As the hour was late when he commenced, it was sug- gested by him that he come again at the April meeting and the audience unani- mously agreed to this. A handsome vase of snapdragons graced the president
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912