. The American florist : a weekly journal for the trade. Floriculture; Florists. 196 The American Florist. Aug. 18, Otis that a good florist is seldom a good accountant. Art and mathematics are poor mixers, and many men who are enthusiastic in their business cannot be convinced that they are neglecting a department vital to the success of their business. There are in the trade, however, some exceptions in men who have recognized the advantages of ac- curately systematizing costs and prof- its. These men state confidentially that it is of primary value to them in being able to increase their bu
. The American florist : a weekly journal for the trade. Floriculture; Florists. 196 The American Florist. Aug. 18, Otis that a good florist is seldom a good accountant. Art and mathematics are poor mixers, and many men who are enthusiastic in their business cannot be convinced that they are neglecting a department vital to the success of their business. There are in the trade, however, some exceptions in men who have recognized the advantages of ac- curately systematizing costs and prof- its. These men state confidentially that it is of primary value to them in being able to increase their business, to know always at the end of each year, quar- ter or month—as the case may be how much they can safely spend or put aside. The man who waits two or three years or longer to make a state- ment of his business, deserves to find himself where he usually does, and that is nowhere. In all probability he will owe more than he is owed. In this connection, let me say that it is most important to keep personal and house- keeping expenses separate from your business expenses. I mention this be- cause it is the most common mistake, both of growers and retailers. Just to illustrate this point, let us suppose your total sales for the year amount to $1,000, and that your books sCw the tolal cost of goods bought to be $600 or 60 per cent of the totad sales, the business expenses to be SoOU or 30 per cent of the total sales, and youf piofit to have been $100. or ten per cent of the total sales. Having dis- covered that your purchases last year were 60 per cent of the total sales you could base your calculations on that. At any future time you could get a rough idea of your gross profits by de- ducting 60 per cent from your sales, and get at the net profits approxi- mately by deducting the actual ex- penses. If the next annual statement shows your percentage of the total sales for purchases to be higher, then you will know that you have sold your goods cheaper, and that to make the sa
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Keywords: ., bookcentury1800, bookdecade1880, booksubjectfloriculture, bookyea
