. Scientific American Volume 92 Number 04 (January 1905) . The car you want is not the car with the most horse-power, or with this frill or that, but the car that does the most at the leastexpense. The car you dont want is the complicated heavy car that wearsout tires fast, uses gasoline extravagantly, costs a lot for repairs,and is clumsy besides. The Franklin 12 horsepower Light Tonneau goes faster andbetter and smoother—on all roads—than most cars of 18 and 20horse-power. It costs less to buy and less to maintain. Water-cooled cars get their power by means of heavy motors andcomplicated par
. Scientific American Volume 92 Number 04 (January 1905) . The car you want is not the car with the most horse-power, or with this frill or that, but the car that does the most at the leastexpense. The car you dont want is the complicated heavy car that wearsout tires fast, uses gasoline extravagantly, costs a lot for repairs,and is clumsy besides. The Franklin 12 horsepower Light Tonneau goes faster andbetter and smoother—on all roads—than most cars of 18 and 20horse-power. It costs less to buy and less to maintain. Water-cooled cars get their power by means of heavy motors andcomplicated parts. The Franklin gets its power by masterlyengineering and its light Four-cylinder Air=cooled flotor It costs $1,650, not$2,ooo; but, even at $2,000, it would be cheaper than the other:What does your horse-power cost? What does it do? Whileyoure thinking this over, look up the Franklin and someFranklin owners. The picture below is the Franklin Send for CoasCoast Booklet, so£the Franklins refrom San FranciacNew York.
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