The Kodak Salesman . -. You are going out torepresent an old established housewith a first-class line of goods, sodont ever forget that wherever youare, you are the personal represen-tative of the house, and that thecustomers you meet will measureup the house and its goods in a largemeasure by the way you stack up. Remember that the store pro-prietor, or whoever does the buy-ing, is a busy man—or ought tobe—and that you will make amuch greater hit with him if youstick strictly to business. That doesnt mean, son, that. you must always wear an under-taker face, because you will finda smile is a


The Kodak Salesman . -. You are going out torepresent an old established housewith a first-class line of goods, sodont ever forget that wherever youare, you are the personal represen-tative of the house, and that thecustomers you meet will measureup the house and its goods in a largemeasure by the way you stack up. Remember that the store pro-prietor, or whoever does the buy-ing, is a busy man—or ought tobe—and that you will make amuch greater hit with him if youstick strictly to business. That doesnt mean, son, that. you must always wear an under-taker face, because you will finda smile is a big asset, but getthrough with business first; thenif your customer evinces a desirefor a little friendly chatter, obligehim. In my journeyings I naturallycame in contact with all sorts ofbuyers, the brisk, snappy kind, andsome that appeared to have all thetime in the world at their disposal,but I found that, practically with-out exception, they appreciated thefact that I wanted to talk businessfirst. And when you come to think itover, business first is a pretty goodplan, whether you are selling goodson the road or from behind thecounter. When all is said and done, it isthe sales that count, isnt it ? Andyou cant make sales without talk-ing—and thinking—business. It follows naturally that to talkbusiness you must know business,at least insofar as it applies toyour particular line. You know how it is yourselfwhen you visit a store and a sales-man steps briskly toward you. Hisvery manner and attitude create


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Keywords: ., bookcentury1900, bookdecade1910, bookidkodaksalesma, bookyear1917