. Florists' review [microform]. Floriculture. NOVEHBEB 23, 1016. The Eorists' Review 33 ^ aid. P^^^st- :n y 7i r M FLORISTS, more than per- haps any other merchants, find that delivery cost is one of the hardest of all elements in their business to regulate. Most merchants can establish routes, depend on a certain amount of business every day on each route, and get some delivery figures that they can rely on. But three-quarters of the florist's busi- ness demands an emergency delivery— at a cost out of cill proportion to the value of the business, Limit your delivery costs. There is a way to d


. Florists' review [microform]. Floriculture. NOVEHBEB 23, 1016. The Eorists' Review 33 ^ aid. P^^^st- :n y 7i r M FLORISTS, more than per- haps any other merchants, find that delivery cost is one of the hardest of all elements in their business to regulate. Most merchants can establish routes, depend on a certain amount of business every day on each route, and get some delivery figures that they can rely on. But three-quarters of the florist's busi- ness demands an emergency delivery— at a cost out of cill proportion to the value of the business, Limit your delivery costs. There is a way to do it—and that way, as several hundreds of alert florists will tell you, is to use the husky reliable VIM Delivery Car. Motor truck delivery is not new to the florist trade. A good many florists have adopted converted pleasure cars, for in-. stance—and then find that their delivery cost doesn't drop as they know it should. For efUcientf economical delivery ser- vice you must have a car designed for that service—a car that will haul half a ton of potted plants as readily as a dozen cases of cut flowers. You need a car that will be on the job every day and all day—a car that will keep out of the repair shop—a car that will make a rush delivery without eating up all the profit by excessive gasoline consumption. A car, moreover, with class and style —one that will be a rolling advertise- ment for your business. You need the VIM Delivery Car—the only car designed specially for delivery service with a full knowledge of the needs of that service. Capacity, one half ton and remarkably economical in gasoline and tires. This is the most efficient chassis for its work in the world—price, $645. Fitted with any one of twelve types of body—handsomely designed and strongly built, suit- able (or a hundred lines of business—price complete, Model F (Open Express), $695; De Luxe (Closed Panel), $725. There are six hundred and twenty-four VIM agents and service stations, putti


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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912