. The Kodak Salesman. autographic feature was dismissedwith a word. She bought the boxtype. To my mind, Sam, stress on theautographic feature would havesliifted the sale. ]Mrs. Dunn is themother of two youngsters, and anymother knows that kid picturesrequire the date to complete thestory. The first question that popsinto your mind when you areshown a picture of a child is, Howold was he when the incture wasmade . The box Brownie wont makethe information easily possil)le;the Autographic Brownie will. And yet Fred slipped aroundthis argument as if he were afraidit would l)ite him. Theres obvious


. The Kodak Salesman. autographic feature was dismissedwith a word. She bought the boxtype. To my mind, Sam, stress on theautographic feature would havesliifted the sale. ]Mrs. Dunn is themother of two youngsters, and anymother knows that kid picturesrequire the date to complete thestory. The first question that popsinto your mind when you areshown a picture of a child is, Howold was he when the incture wasmade . The box Brownie wont makethe information easily possil)le;the Autographic Brownie will. And yet Fred slipped aroundthis argument as if he were afraidit would l)ite him. Theres obvious advantage inthe autographic feature — perhapsits very obviousness ])reventedFred from using it. By the way, Sammy, why doyou suppose the Kodak Com])anypaid $3()(),0( for tlie autogra-phic attachment while it was stillan invention and not a nationallyadvertised ]ihotograiihic neces-sity? Why? asked Sam. Because it was worth $300,, returned :\Ir. Clark. TellFred that—will vou? 10 <5^e KODAK SALESMAN. A Stocky Window Once in a Avliile it is a yuod i)lanto till the -window with camerasand photographic ooods so that thefolks in the street will get the ideathat your stock is complete andvaried. It is a particularly good planwith Brownie cameras because aprofusion of goods not only carrieswith it the idea of large stockbut small price. Brownie cameras lend then\- selves nicely to such lUsplay. Theboxes are attractive in appearanceand may be used to swell the win-dow stock. Theyre empty, ofcourse, as in the window al)ove. butthe crowd on the sidewalk doesntknow it. The window shown above is asimple one to put in and effectivelyputs over the idea of large stock,although the stock used representsonlv a small dealer outlav. The Enthusiastic Amateur is the hest Customer. Kodakerymakes them enthusiastic and keeps them that way. 11 STAe KODAK SALESMAN AdiVenlwf^s in Buyology Bear in mind that Avhile the names that appear in theseadventures are altered, each incident actu


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