. American bee journal. Bee culture; Bees. ager is the man who circularizes the trade, thus finding carload buyers, and who superintends the shipping, which sometimes, as in the case of Colorado, takes place mainly from one central shipping point, and in others takes place from various local shipping points. Such plans are admirable because of their very simplicity, replacing the more costly and complicated method of selling through numerous commis- sion men or to traveling buyers. It must be remembered that the pri- mary idea behind every co-operative marketing movement is just exactly this s
. American bee journal. Bee culture; Bees. ager is the man who circularizes the trade, thus finding carload buyers, and who superintends the shipping, which sometimes, as in the case of Colorado, takes place mainly from one central shipping point, and in others takes place from various local shipping points. Such plans are admirable because of their very simplicity, replacing the more costly and complicated method of selling through numerous commis- sion men or to traveling buyers. It must be remembered that the pri- mary idea behind every co-operative marketing movement is just exactly this simplifying of selling and dis- tributing ,and nothing else. So that to say an association's selling ma- chinery is simple is the highest com- pliment one can pay it. This very simplicity accounts for the low sell- ing cost—in Colorado around 3 per cent, in Idaho last year 3l/z per cent. But the associations are destined to grow, and this means that their selling and distributing machinery is also destined to grow. Consequently, it may be found interesting to take a little look into the selling and dis- tributing methods of the larger farm- ers' associations of the country. The fact of the matter is that there is only one kind of sales organiza- tion for perishable products. The honey concern with one central sales office, the cranberry association, with two; the California Fruit Growers', with over fifty—all use exactly the same system, in a broad sense. The association, large or small, usually finds it desirable to have a personal representative in each big central market to which it sells or wants to sell. The new association may have only its one office for a time, but as business with certain cities becomes heavy it begins to find it wants a man on the spot, to investigate perhaps to report on condition of shipments coming in, and finally to drum up trade. Circularizing from the central office is excellent, as far as it goes; but where a market presents gre
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Keywords: ., bo, bookcentury1800, bookdecade1860, booksubjectbees, bookyear1861
