Hardware merchandising October-December 1910 . ngJOctobet) your tu The Store That Saves You Modey g^ Methods of Advertising Adopted by Canadian Hardwaremen. and pricing any particular line. The of-fer of a premium to anyone failing tofind what they want in the store, lookslike hot air, and is a waste of space. Jas. N. McGregors ad. is like Turnbull& Cutliffes in that it mentions about adozen lines carried, but something in-teresting: is said about each line, and div-iding rules are used to separate the var-ious articles. The type is uniform also,there being only four series in the en-tire ad.
Hardware merchandising October-December 1910 . ngJOctobet) your tu The Store That Saves You Modey g^ Methods of Advertising Adopted by Canadian Hardwaremen. and pricing any particular line. The of-fer of a premium to anyone failing tofind what they want in the store, lookslike hot air, and is a waste of space. Jas. N. McGregors ad. is like Turnbull& Cutliffes in that it mentions about adozen lines carried, but something in-teresting: is said about each line, and div-iding rules are used to separate the var-ious articles. The type is uniform also,there being only four series in the en-tire ad. If some particular article hadbeen quoted as a special in each linefeatured, the ad. would have brought agood deal more trade to the of papers nowadays look forprices and if they are not quoted theyare suspicious of their being high. George C. Ellicotts ad. lacks strength,and it would have been better to havetaken another inch or two and told some-thing- about the heater, its price, andhow it would repay the o
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License: Licensed
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Keywords: ., bookcentury1900, booksubjectbu, booksubjectimplementsutensilsetc
