. Florists' review [microform]. Floriculture. DKCBMBKB 10, 1014. The Florists' Review 43 _.',! I I. ;. ^ Some of these Big Baskets in the Store are Good AdFvertlsing, Even if too Costly to Sell Rapidly. HOLIDAY PLANT AB£ANaEMENTS. This issue contains a number of illus- trations of the popular style of plant combinations. While there is an ex- cellent sale for single plants in simple form, the pots concealed with inex- pensive covers, the effort of the florist should be toward better things; toward those items of the stock that give him the opportunity to make a charge for his artistic skill as
. Florists' review [microform]. Floriculture. DKCBMBKB 10, 1014. The Florists' Review 43 _.',! I I. ;. ^ Some of these Big Baskets in the Store are Good AdFvertlsing, Even if too Costly to Sell Rapidly. HOLIDAY PLANT AB£ANaEMENTS. This issue contains a number of illus- trations of the popular style of plant combinations. While there is an ex- cellent sale for single plants in simple form, the pots concealed with inex- pensive covers, the effort of the florist should be toward better things; toward those items of the stock that give him the opportunity to make a charge for his artistic skill as shown in the ar- rangement. When a sale consists of a plant with nothing but a piece of crepe paper around the pot' there is no opportunity to charge for the florists' knowledge of his business. One's ex- perience in the trade can only be rep- resented in the price when artistic com- binations of plants are offered. It is not necessary that these plant combina- tions be large or expensive, like some of those shown in this issue. It is possible to make up artistic combina- tions in small baskets to sell at mod- erate prices and yet bring more money than the plants would ^b*-worth with- out the addition of '^fe baskets, rib- bons and artistic '>qua}|ties. j[".vi.^ ' . poinsJttias. Poinsettias, the-ever popular Christ- mas plants, require handling with great care. They ate grown in a high temperature and atfe often not sub- jected to any gradl»l"v«ooiing before being shipped away. The "charm of poinsettias consists not so much in the size of their brilliant bracts, as in plants well clothed with foliage. Any- one can grow plants scantily leaved, but good growers are necessary to pro- duce such as have beautiful, dark green leaves to the tops of the pots or pans. Careful watering, good judg- ment in feeding and an even tempera- ture are conditions making for ideal poinsettias. In order to keep the plants in good condition for even a few days in the store, some
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
