Electrical news and engineering . of operation 73%. This, it will be seen, is very im-portant as low cost is a feature and bills can be reduced\cry nnich by care in this way. Tt is also important that the contractor-dealer explainto the prospect that the more current used the cheaper it is 48 THE ELECTRICAL NEWS per , as it is safe to say not so many people know-about it. In discussing cost of operating the range andwater heaters, I have found people are at a loss to under-stand why the cost of operation is so low until they findthe cooking rate here in the city and many other placesis on
Electrical news and engineering . of operation 73%. This, it will be seen, is very im-portant as low cost is a feature and bills can be reduced\cry nnich by care in this way. Tt is also important that the contractor-dealer explainto the prospect that the more current used the cheaper it is 48 THE ELECTRICAL NEWS per , as it is safe to say not so many people know-about it. In discussing cost of operating the range andwater heaters, I have found people are at a loss to under-stand why the cost of operation is so low until they findthe cooking rate here in the city and many other placesis only one cent per less 10% prompt payment. It issuggested the contractor-dealer make it a point to showtlie prospect how the cost is figured. The cost of wiring and installing the range can advan-tageously be included with the price of the range. Thiswill save the contractor-dealer the difficult task of sellingthe wiring separately which has been responsible in manycases of losing the sale. It also makes two sales instead of. one and overcomes the impression that the cost of installa-tion is higli. In this case it will also show the prospect thatthe range service increases the value of the property, sameas adding a sun parlor to the home or a garage. The Greatest Mistake in Range Selling The greatest mistake in range merchandising today isselling below manufacturers list price. It is a false policyand deliberately takes the legitimate profit. Moreoverranges have no standardized price and are not a seasonalproposition. Today electric ranges are sold every day ofthe year. Every contractor-dealer should use an electric range inhis own home, so that he can more fully and intelligentlyexplain its advantages and operations, thereby fitting him-self as a better salesman, gaining more confidence with theprospect. He must know the general construction of the rangeand service needed and have a general knowledge of howto cook some of the simple popular foods, how to preparethe oven fo
Size: 2673px × 935px
Photo credit: © The Reading Room / Alamy / Afripics
License: Licensed
Model Released: No
Keywords: ., bo, bookcentury1800, bookdecade1890, bookidelectricalnewsen31donm
